Creativity with purpose.

I help creatives and changemakers connect with their purpose — so they can shape their vision, develop assets, and move toward their greatest ambitions.
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creative and critical thinking at play

Hi! My name is Geneviève.

I’m an artist, designer, creator – a maker and a builder by nature.

Guided by curiosity and inspiration, driven by purpose, I’ve cultivated a powerful combination of skills and resources to develop creative projects and build businesses rooted in social impact.

By sharing and applying what I’ve learned, I help others find — and create — meaning in their own ways.

ConsectUltricies

Consulting, Coaching & Mentorship

Do you feel the pull of purpose? Are you feeling called to create meaning and impact in your own authentic way?

I offer personalized guidance and support to help you unlock your full potential and bring your biggest and most transformative ideas to the world.

Whether your vision is in its early stages or you’re contemplating next steps for growth, I develop a tailored approach based on the unique needs of you and your projects and where you find yourself on your journey.
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Aenean Consectetur

Creative Direction & Curation

Looking for input on a creative production or artistic arrangement?

Combined with an expansive imagination and a keen eye, the project management skills I have developed help me to lead and collaborate on numerous live event productions, art exhibitions, and multimedia experiences.
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ConsectUltricies

Brand Audits & Development

I help make sure that your brand delivers the proper message, in an effective and cohesive manner across all channels and assets.

Whether it’s helping you create a new brand identity, refine presentation, or usher your brand into its next evolution, I bring aesthetic intuition and strategic thinking to every project.
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Aenean Consectetur Porta

Graphic Design & Tutorials

In need of a compelling poster, a striking logo, or a whole collection of branded assets? I don’t just make things look good, I make them feel good.

Check out my portfolio for samples of my work.

I also teach tips and techniques through one-on-one sessions for those looking to expand their design skillset.
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ConsectUltricies

Artist Feedback Sessions & Portfolio Reviews

An experienced set of eyes and some thoughtful feedback can make a big difference.

Whether you’re applying for a program, dreaming up your next show, or navigating your next chapter as an artist — I’ll help you clarify, elevate, and move forward with confidence.
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Who I Work With

Creatives and visionaries in pursuit of personal or professional growth.

Builders and entrepreneurs looking to develop or execute on meaningful ideas.

Organizations seeking support on projects or in navigating their next chapter.

Why Work With Me?

What I've Done, Built and Practiced Along the Way

Experience & Expertise

Throughout my life, my curiosity and love for learning have led me to explore a diversity of interests, projects and environments. This has allowed me to cultivate and apply a wide range of knowledge, skills and resources, and has shaped me into the multidisciplinary creator and builder that I am today.

  • Lifelong artist and maker
  • 16+ years of graphic design including branding
  • 12+ years experience in both creative direction and curation in a variety of spaces
  • 12+ years cultural entrepreneurship experience (sole proprietorships and corporation)
  • Expertise in project management gained through for-profit and non-profit organizations - businesses, festivals, performance and private events, gatherings and markets
  • Operations and systems building
  • Financial Management including acquisition of grant funding and financing
  • Leadership, team structuring and team building
  • HR, volunteer management, policy writing
  • Network building in an unfamiliar sector and network growth
  • Practice of learning through extensive self-directed learning and formal education (undergraduate and graduate degrees in Sciences)
My Approach: How I Think, Learn and Work

Core Strengths & Capabilities

  • How I Think
    - Creative + critical thinking
    - Pattern recognition across systems, people, and ideas
    - Comfort with complexity and ambiguity
  • How I Work
    - Strategic, iterative, and responsive
    - Grounded in curiosity and real-world constraints
    - Balancing structure with emergence
  • How I Learn & Evolve
    - Fast learner with deep synthesis
    - Cross-disciplinary integration
    - Reflective, experimental, and adaptive
How I Find meaning Through People, Process and Potential

Beliefs & Values

Our actions and interactions are shaped by our beliefs and values. Identifying my own has helped me find the relationships and frameworks that are most compatible and likely to flourish.

  • Authenticity & Purpose: We unlock our potential by expressing our true selves.
  • Curiosity, Creativity & Connection: Drivers of growth, transformation, and meaningful impact.
  • Openness & Perspective: New experiences and challenges are opportunities to learn and realign.
  • Truth & Integrity: Respect and accountability are foundational. Honest and clear communication builds the trust that collaborations rely on.
  • Compassion & Collective Care: We thrive when we take care of ourselves and one another.

Speaking with Geneviève was super helpful. Our business is quite complex with lots of moving parts. She provided insightful advice on how to set it up in a way that will be sustainable, where each part can work independently as well as part of the collective vision. Plus, she has been super great about sharing networking connections. Thanks Geneviève!

Valerie Stam

Art x Social Project

[Geneviève] helps turn your dreams into tangible form. [She is] not only a visionary but also someone who can build solid systems or structures around your ideas. This is the mark of a practical visionary: creative yet methodical, capable of manifesting enduring work in the world.

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